Universal studios needed to start marketing and creating commercials for a new entertainment option at their resort.
However, the building and installation of the attraction was still a month or two off. So, they needed to create a photo-realistic version of the attraction so people would be compelled to come and see it when it opened.
We began the project by looking reference materials and videos provided by the company developing the technology. From there we build scale and texture accurate 3d objects of the attraction.
Next we needed the background plates of the location the structures will he when they launch. We shoot HD on a varicam from multiple angles and with talent.
The pieces were then composited together. Masking out another production crew in the shot, adding fireworks and lasers, color correction and turning the scene from dusk to nighttime.
In 3d space we had to create the objects, recreate the water due to some unwanted reflections and to get reflections from from our objects.
This still is a sample from one angle. We also create the shot entirely in 3d so the camera would fly around the orbs in the lagoon.
It was used in a great deal of spots and the event had a succeedful launch.
