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Viewing Profile: Mike Sheehe

About Mike SheeheWelcome to sheehe.com, my online portfolio. Since 1998 I’ve hosted this site to provide what a resume cannot, a comprehensive look at my accomplishments, credits and other random musings. With the complexity of maintaing a career within the media industry, I’ve always felt it important to showcase my diverse background. This site has always helped to communicate those experiences in a compelling way. In no way is it meant to be a narcissistic indulgence, it’s merely a way to convey my background to potential clients, employers and peers, so, they can get a better understanding of the skill-sets I have to offer to a given project. I’ve never been one to brag and consider myself to be modest, so, I’ve found this site a good way to show my background to those that would like to learn more about my career and the site can be avoided by those who could care less. It’s also been an excellent way for me to challenge myself in understanding how to effectively develop for the Internet. In addition, I’ve always enjoyed looking at other people’s content and seeing how they’ve presented their message utilizing different forms of media. Seeing others creative work helps to inspire and challenge me. My hope is to inspire and challenge others as well. Another goal of the site is to let others who are new to the media industry get some insight into the challenges, pitfalls and excitement of choosing a career within this field. As you’ll notice while browsing through the site, I’ve had the amazing opportunity to work with great teams developing content for many major networks. I’ve written and produced thousands of broadcast promotions and commercials to support some of the biggest names in sports, syndicated programming and international brands. My career has taken me from directing live programming, producing long-form shows, art directing network redesigns, creative direction of numerous broadcast promotions and many other contributions creating broadcast content. In addition to broadcast accomplishments, I’ve also managed the deployment and sustainability of large scale streaming media solutions for the Internet. Most recently, I’ve been offered a very unique perspective into the video game industry, one of the fastest growing forms of entertainment right now. Throughout these experiences my teams and I have been honored to be recognized by peers with Promax Gold, Addy’s and other industry awards. Teams I’ve led have also been accepted to present at national conferences, been recognized by industry publications, featured by industry leaders on their websites and have been rewarded with record-breaking ratings after delivering compelling promotional campaigns. As with many who have persevered within the industry, it’s not all about success and sometimes I’ve had to deal with adversity. I’ve never looked at these situations as failures. I’ve learned a lot from these experiences and they’ve help me to avoid negative experiences. I’m better able to recognize warning signs and readjust accordingly. Am I immune to missteps now? Of course not, but I know how to handle negative situations when they arise, professionally and quickly. I’m not one who just performs a job, I love what I do. I’ve done, seen and experienced things I doubt I would have been able to in any other industry. I’ve traveled around the country, met people of all different backgrounds, compelled millions to turn to a network, and got to experience situations that have given me an adrenaline rush like nothing else could. I’ve had the amazing opportunity to work with politicians, A-list talent, all-star athletes, seasoned producers and amazing crews. So what’s next? I don’t know, this industry is in a constant flux with forms of delivery, audience tastes, and ways of conveying messages, so, you just never know. But, for me, that’s what keeps it interesting, fresh, exciting, and challenging. I’m not one to become complacent or just try for the status quo. I do look forward to helping deliver stellar ratings to a fledgling network, telling great stories to a national audience, branding an innovative new product that reaches amazing market saturation, or taking a tired product that has been around awhile and making it feel fresh and new. That’s me and my professional career in a nutshell. Please feel free to browse around the website, ask questions if you’d like, and most of all, enjoy.

Latest Posts by Mike Sheehe

  • Walt Disney Christmas Parade Script
    By Mike Sheehe on September 17, 2008 | No Comments  Comments
    Here’s a program breakdown sheet from a WDW christmas parade program for ABC that I worked on a few years back. I worked on the backup master that was made in case the weather didn’t cooperate with production on christmas day. If you look at the time on this breakdown, it was the latest ...
  • Boston Bruins Arena Package
    By Mike Sheehe on September 12, 2008 | No Comments  Comments
    Here is an early rough of a package that I art directed for the Boston Bruins. This package was featured in some broadcast television trade publications. ...
  • NASA Media Launch Pass
    By Mike Sheehe on August 31, 2008 | No Comments  Comments
    Here is my media pass from a video I was producing that we needed a Space Shuttle launch for. It was amazing being that close to the launch site, however, the countdown got to T-minus :15 seconds and was scrubbed.  ...
  • Disney Quest - Interstitials
    By Mike Sheehe on August 29, 2008 | No Comments  Comments
    This was a very fun project to produce. I worked with Disney marketing to build awareness and show off Disney Quest and to use to help promote a block of kids programming. I decided on going with a game show production, bringing in viewers to compete on the games at the venue. I also cast a duo of t...
  • WCW Working Media Pass
    By Mike Sheehe on August 24, 2008 | No Comments  Comments
    I’ve worked in numerous locations to create broadcast programming and this was one that was both fun and unique. WCW decided to use the Disney MGM Studios (when they actually did production there) in Orlando, Florida to create about a month worth of programming. We utilized New York Street on ...
  • Cleveland Browns Training Camp Promo
    By Mike Sheehe on August 22, 2008 | No Comments  Comments
    Here’s a promo that aired on the fastest growing regional sports network, Sportstime Ohio. ...
  • Florida Marlins: Billy’s Bunch
    By Mike Sheehe on August 21, 2008 | No Comments  Comments
    This is a screenshot from a graphics package for a Florida Marlins kids program. Kids programming, promotions, and graphics packages are always a great deal of fun to do since you can go way out of the box and have fun with them. This package used a combination of live actors on greenscreen, 3D anim...
  • Red Lobster Contest Cross Promotion
    By Mike Sheehe on August 20, 2008 | 1 Comment1 Comment  Comments
    Red Lobster wanted to partner with our network and NBA programming to cross-promote their restaurants. As always seems the case, there was limited time to get the spots together for air. I wanted a “pirate broadcast” look, so, we took over our engineering department, scattered some loos...
  • Mardi Gras
    By Mike Sheehe on August 18, 2008 | No Comments  Comments
    Here is a still from a Universal Studios commercial that I worked on. This commercial was used to promote their yearly Mardi Gras event, where they bring in headline talent for concerts. ...
  • Nike - Warriors
    By Mike Sheehe on August 18, 2008 | No Comments  Comments
    I DID NOT DO THIS SPOT. I’M POSTING FOR INSPIRATION ONLY. I’m amazed that they took the chance and made this spot, I don’t believe that many companies would. Nike has an amazing team that brands like few other companies. This commercial, love it or hate it, captures your attention....