Mike Sheehe: Creative Director & Art Director for Broadcast

September 20, 2008

HP Touchsmart Commercial

Filed under: Commercials,Inspiration — Mike Sheehe @ 5:28 am

I DID NOT DO THIS COMMERCIAL. IT IS BEING POSTED FOR INSPIRATION ONLY. This is a great spot that pulls you in right at the start. It features amazing eye candy, put together amazingly well and seamlessly. They took the original iPod nano commercials with the “light streaks” to the next level.

September 17, 2008

Walt Disney Christmas Parade Script

Filed under: Memories — Tags: , , , , — Mike Sheehe @ 9:49 pm

Here’s a program breakdown sheet from a WDW christmas parade program for ABC that I worked on a few years back. I worked on the backup master that was made in case the weather didn’t cooperate with production on christmas day. If you look at the time on this breakdown, it was the latest as of 4pm on 12/24, and there were a few more revisions after this one. It was a lot of hard work, but, everyone had a great deal of fun working on it.

September 12, 2008

Boston Bruins Arena Package

Filed under: A Digital Portfolio,videos — Tags: , , , , , — Mike Sheehe @ 9:05 am

Here is an early rough of a package that I art directed for the Boston Bruins. This package was featured in some broadcast television trade publications.

August 31, 2008

NASA Media Launch Pass

Filed under: Memories — Mike Sheehe @ 5:50 pm

Here is my media pass from a video I was producing that we needed a Space Shuttle launch for. It was amazing being that close to the launch site, however, the countdown got to T-minus :15 seconds and was scrubbed. 

August 29, 2008

Disney Quest – Interstitials

This was a very fun project to produce. I worked with Disney marketing to build awareness and show off Disney Quest and to use to help promote a block of kids programming. I decided on going with a game show production, bringing in viewers to compete on the games at the venue. I also cast a duo of two great young actors to host the events and provide bumps, opens, teases, and promos for the event.

I utilized quite a few cameramen and crew to capture the multiple teams competing simultaneously. The production took place during the week and at a non-peak time, so, we pretty much had the run of the place and everyone that was there enjoyed watching the friendly competition.

Another great crew on a fun production.

August 24, 2008

WCW Working Media Pass

I’ve worked in numerous locations to create broadcast programming and this was one that was both fun and unique. WCW decided to use the Disney MGM Studios (when they actually did production there) in Orlando, Florida to create about a month worth of programming. We utilized New York Street on the backlot to set up the main stage and audience seats. The actors/athletes were shot all over the backlot for their story-lines. It was a grueling week or so of shooting, but, we somehow managed to stay away from getting the infamous Florida rain to delay production.

The crew and talent were some of the greatest people to work with. No matter what type of image wrestling/sports entertainment has, most of the talent is amazingly professional and will do anything to get the product right. The actors/athletes took direction well and were very cordial. 

It was cool to meet some of the people that were starting out in the sports entertainment business and to see them become mega-superstars years later.

August 22, 2008

Cleveland Browns Training Camp Promo

Here’s a promo that aired on the fastest growing regional sports network, Sportstime Ohio.

August 21, 2008

Florida Marlins: Billy’s Bunch

This is a screenshot from a graphics package for a Florida Marlins kids program. Kids programming, promotions, and graphics packages are always a great deal of fun to do since you can go way out of the box and have fun with them. This package used a combination of live actors on greenscreen, 3D animation, and 2D motion graphics.

August 20, 2008

Red Lobster Contest Cross Promotion

Red Lobster wanted to partner with our network and NBA programming to cross-promote their restaurants. As always seems the case, there was limited time to get the spots together for air. I wanted a “pirate broadcast” look, so, we took over our engineering department, scattered some loose parts around, and brought in talent to be “the hacker.” Once we were done with shooting, the material was then edited into one of our episodic promos, breaking into the promo using static from a badly positioned satellite receiver, The spots did well, created buzz, and all partners were happy.

August 18, 2008

Mardi Gras

Filed under: A Digital Portfolio,stills — Tags: , , , , — Mike Sheehe @ 11:45 am

Here is a still from a Universal Studios commercial that I worked on. This commercial was used to promote their yearly Mardi Gras event, where they bring in headline talent for concerts.

« Newer PostsOlder Posts »

Powered by WordPress