» broadcast programming
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NESN/Red Sox, Faith = Electricity, Image CampaignBy Mike Sheehe on February 2, 2009 | No Comments
Here’s a still from another image campaign I wrote and produced for NESN. This spot was based around the quote, “Faith is like electricity, you can’t see it, but you can see the light,” by an unknown author. This spot helped to extended the overall campaign and tag line, ... -
WCW ScriptBy Mike Sheehe on January 20, 2009 | No Comments
Here’s a page from a script from the now defunct WCW. This is from sometime ago when I worked on WCW tapings. It was very interesting seeing how these shows were put together. Some names on this script went on to become well known. Maybe they were well known then too, I didn’t know:) Th... -
Rivalry Week CampaignBy Mike Sheehe on January 16, 2009 | No Comments
Here’s a video that showcases how limited budget, quick turnaround, and a collaborative effort can sometimes spark really great creative content. This series of spots was conceived during a lunch meeting with the entire creative team. All different types of ideas were thrown around and this spot s... -
Sports News Generic PromotionBy Mike Sheehe on January 15, 2009 | No Comments
Here’s a still from a generic promotion for a sports news program that covered the Cleveland Browns. It was produced for Sportstime Ohio. Using footage from an actor getting gear on in a licker room and then composited into a stylized environment. ... -
Stories, Rides, Action - OpenBy Mike Sheehe on November 4, 2008 | No Comments
Here’s a look at the “Stories,Rides,Action” open. It’s from a syndicated program created for NBC o&o’s. ... -
Star Trek - Rene AuberjonoisBy Mike Sheehe on October 19, 2008 | No Comments
Writing and producing promotions for the all the Star Trek series I got to work with a bunch of great talent. Here’s a still from an interview and liner session with Rene Auberjonois. A very accomplished actor and a great talent to work with. ... -
WWE Broadcast PromotionsBy Mike Sheehe on October 7, 2008 | No Comments
Here’s a still from one of the WWE promotions that I produced. Producing these promotions was unique to many other types of broadcast programming and sports. The creative heads within the organization always want to push the envelope and do something different and their not afraid to try somet... -
Tyra Banks InterviewBy Mike Sheehe on September 28, 2008 | No Comments
Having produced a great deal of entertainment programming and promotions, I’ve had the opportunity to interview some high profile talent in our industry. Here’s a still from an interview I did with Tyra Banks for an entertainment program and it’s promotional efforts. ... -
Court TV Working ContractBy Mike Sheehe on September 27, 2008 | No Comments
Here’s one page from a contract that I had to sign while doing work for Court TV. Anyone involved with the production and broadcasting of Court TV materials had to sign this contract. This was a very unique experience working where I got to work on high profile national cases at court houses i... -
Walt Disney Christmas Parade ScriptBy Mike Sheehe on September 17, 2008 | No Comments
Here’s a program breakdown sheet from a WDW christmas parade program for ABC that I worked on a few years back. I worked on the backup master that was made in case the weather didn’t cooperate with production on christmas day. If you look at the time on this breakdown, it was the latest ...






